Designatelier

About

Who we are Designatelier is a Swiss agency specializing in making products and brands visible, tangible, and memorable. Since its founding in 2002, the team has combined form, function, and strategic thinking to not just package products, but to stage them as effective brand ambassadors. Core Services Packaging & Product: Designatelier develops product designs and packaging that are more than just containers – they make the unique characteristics and advantages of a product immediately tangible for the target audience. Visual Brand Identity: The agency formulates strong stories from corporate strategies and filters out graphic guidelines that lead to a consistent brand identity. UX, Web & Print: Based on targeted studies, Designatelier designs intuitive user interfaces and cross-media applications – from websites and info screens to print materials – so that user experiences have a lasting impact. Ideation & Design Thinking: In addition to the classic design thinking method, the agency uses its own zero process to generate radically new ideas and uncover innovation potential. Approach Designatelier works strategically and user-centrically: Core messages and market understanding translate into graphic principles that are consistently applied to product design, digital interfaces, and communication media. User studies provide insights that pragmatically guide concepts and interactions. The zero process allows existing thought patterns to be interrupted and creative new beginnings to be specifically structured. What sets them apart The combination of product focus, brand strategic thinking, and their own innovation process makes Designatelier unique. The work emphasizes clarity, relevant differentiation, and permanently usable user experiences – clearly formulated, visually striking, and implementable. Contact Designatelier invites companies to rethink their products and brands: with thoughtful design, focused stories, and proven methods that translate ideas into tangible results.