360 Activa

About

Who we are 360 Activa is a Madrid-based agency founded in 2003 that partners with companies to design and execute marketing and communication initiatives that produce measurable, profitable outcomes. The agency combines strategic thinking with emotional creativity, placing sustainable practices and clear communication at the center of its work. Core services & expertise 360 Activa focuses on a concise set of complementary disciplines, all rooted in a partnership model with clients: Marketing Strategy — Development of practical, results-oriented plans that align brand positioning with business goals and consumer behaviour. Communication Strategy — Crafting coherent messages and channels to ensure that the brand voice reaches and engages the intended audience. Sustainability — Integrating sustainable thinking into campaigns and actions so that communication resonates with increasingly conscious consumers while supporting long-term brand value. Creativity — Concept development that prioritises emotion and relevance: ideas designed to evoke feelings that drive attention and action. Audiovisual (In-house production) — End-to-end production capabilities allow the team to produce high-quality content efficiently and maintain creative control across visual storytelling. Social Media & Events — Activation and community-building services that bring strategies to life, combining digital engagement with physical experiences. Approach & methodology 360 Activa operates as an extension of the client team, favoring collaborative workshops, iterative concept development and metrics-focused execution. Every project begins with listening—to business objectives, market context and consumer insights—and ends with clear KPIs that measure both engagement and profitability. Sustainability is treated as a lens applied across strategy and creative work rather than a standalone add-on. What differentiates them The agency’s strength lies in its integrated model: strategic rigour paired with emotional creativity and a production capability that reduces friction between concept and execution. This holistic approach helps clients move quickly from idea to impact while preserving quality and accountability. Get in touch 360 Activa welcomes conversations with brands looking for partner-led marketing that balances creativity, sustainability and measurable results.