Innovation
We ontwerpen sensory marketing-experimenten gebaseerd op neurowetenschap, biometrie en eyetracking, en leveren meetbare prototypes die conversie en beleving verhogen in praktische omgevingen.
<p><strong>Neurofactor — neuroscience applied in marketing</strong>Neurofactor is the only Dutch neuromarketing agency that combines marketing, neuroscience, and profiling to make human behavior predictable.</p><p><strong>Services and expertise</strong>The agency increases conversions across the entire Customer & Candidate Journey — from online to offline persuasion — using research methods such as fMRI, RIAT, EEG, fNIRS, biometrics, and eyetracking.</p><p><strong>Approach</strong>Neurofactor links brain knowledge to data and behavioral profiles. Innovations such as Neural Workplace and the Associative Recruitment Model translate scientific insights into practical, measurable solutions.</p><p><strong>Value Proposition</strong>The combination of science and marketing ensures objective decisions, concrete improved conversion, and better candidate matching. For organizations looking to leverage neuroscience for tangible results.</p>
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We ontwerpen sensory marketing-experimenten gebaseerd op neurowetenschap, biometrie en eyetracking, en leveren meetbare prototypes die conversie en beleving verhogen in praktische omgevingen.
Wij gebruiken fMRI, EEG, eyetracking en gedragsprofiling om marketingcampagnes en recruitmenttrajecten te optimaliseren, met meetbare conversieverbetering en betere kandidaatmatch.
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