Advertising

Our SEO packages start with a focus on 7 keywords for small Corporate sites, to unlimited keywords (for large eCommerce sites. We do an in-depth SEO audit before we begin, and also look at your closest competitors, before developing a strategy and suggesting keywords right for your business to grow its organic traffic. Since we utilize Google Analytics for most clients, we also provide bonus services of properly setting up your account, with goals and conversion tracking to ensure you can measure the ROI from your campaigns.

We analyse the customer journey for your business before recommending the ad campaigns you should run. As a performance-driven company, we are focused on getting you ROI from your advertising efforts, so we start with a smaller budget and ramp up as we start discovering the best-working audiences, ads and keywords for your business. We optimize and monitor your campaign on a weekly basis and provide performance-focused reports on a monthly basis.

We analyze the current state of your social media presence. We compare these to your closest competitors to identify areas of improvement and quick wins. Based on the budget, we flesh out your customer personas together with your team to focus on who we target with our content. We develop content direction and schedule for sharing content across your social media platforms. Our team develops monthly content strategy, visuals and copy for social media posts as per best practices for your approval before they are published. Also ensuring the monthly calendar indicates which posts are to be boosted to your target audience and execute on your approval to get maximum exposure.

We look at your current online assets - website, social media pages, mailing list - to determine what has and hasn’t worked for you. Our team works out the information architecture for your online business with an emphasis on getting visitors to the desired information through an intuitive structure. With content and your intended brand message, the interface design will ensure that these are conveyed in a tone that furthers your branding in a compelling manner while being both visually pleasing and focused on conversion. We use industry best practices in HTML, CSS & Javascript to develop the front end of your website design, making sure it is compatible across multiple devices like desktops, tablets and smartphones. To ensure that you have no issues managing your content, the backend Content Management System (CMS) development is an integral part of the process. Our CMS systems are built with security and simplicity in mind. Before any website goes live, we place it on a staging server for Quality Assurance (QA) testing. Testing can reveal bugs and allow us to run it through its paces for load tolerance, compatibility and any security exploits. Everything is fixed before it goes live.