Pico Group

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<p>Pico is a global leader in Total Brand Activation with a proven track record of more than five decades. Our Integrated Brand Experience business model is the key to building resilience and sustaining growth in today’s fast-changing world. </p><p></p><p>At Pico, we incorporate our Content, Community, Creative and Data strategy into cross-platform campaigns to create extraordinary experiences and powerful activations, engaging target audiences in every way. We call it Total Brand Activation. </p><p> </p><p>We also won a series of international awards, including the Marketing-Interactive’s Marketing Excellence Awards, Good Design Award (SG Mark) and Vega Digital Awards in Singapore; Chief Marketer’s PRO Awards and Event Marketer’s The Ex Awards in the USA; and Arabian Travel Market Best Stand Awards in Dubai. Adding to our string of successes, an activation for Saudia Airlines earned a place in the Guinness World Records.</p><p> </p><p>Pico Far East Holdings Limited has been listed on the Hong Kong Stock Exchange since 1992 (Stock code: 752.HK). Our associate company, Pico (Thailand) Public Company Limited was also listed on Thailand’s MAI in 2004 (Stock code: PICO). </p><p> </p><p>Please visit www.pico.com for more information. </p>