Growth Marketing

WOW helps brands set up & optimise their Amazon & TikTok Shop business: Business Plan, Creation, PDPs, SEO, ADS, inventory selection, logistics, account management and how to perform. 🛒 The global Amazon & TikTok Shop value proposition is provided by WOW’s end to end solution: 1️⃣ Consulting and content creation, project management by business experts, Amazon & TTS Ads management and dashboard design. 2️⃣ Technical expertise, API connections and integration with ERP and CRM. 3️⃣ Training with the WOW Academy, an ultra-specialized offer for Brand teams and professionals. 4️⃣ In-house implant services to offer the best expertise on Marketplace within the client’s teams. 👉 Our clients come from various sectors: cosmetics, cpg, luxury to food and technology.

Amazon + TikTok Shop Advertising: Incremental, Profitable Growth Across Platforms Amazon captures existing demand; TikTok Shop creates new demand through content and creators. We run both as complementary advertising engines to deliver incremental sales and long-term brand growth, while keeping performance measurable and profitable. Our approach connects the dots between platforms: - Amazon: PPC scaling + retail fundamentals to convert demand efficiently - TikTok Shop: performance-driven creative, creator/affiliate activation, and paid amplification - Full-funnel measurement mindset: from discovery to purchase - Continuous testing to improve unit economics (profitability, not vanity metrics) Brands work with us when they want more than “campaign management”: they want additional business that remains profitable, powered by expert execution on the two platforms shaping modern commerce.

Amazon SEO is not keyword stuffing, it’s a ranking + conversion system. We optimize listings to win on Amazon search by aligning keyword relevance with retail performance: structured keyword research, title, bullets that match shopper intent, backend terms, and content that increases conversion (images, brand stories, products stories, premium A+ content, PDP clarity). The result: stronger organic visibility, higher conversion rate, and more profitable sales over time. GEO (Rufus) + Agentic Commerce (Shopify) Search is evolving from keywords to conversations, on Amazon and beyond. We apply a GEO (Generative Engine Optimization) mindset to help brands show up in AI shopping experiences like Amazon Rufus, where shoppers ask questions and discover products through a conversational interface. We structure product information and messaging to be “AI-readable” and decision-friendly, so your products are recommended for the right use cases. In parallel, we master agentic commerce via Shopify: making your catalog discoverable to AI assistants and enabling seamless cart + checkout flows when shopping happens inside AI conversations.

We deliver UX design for both Amazon and Shopify, with a strong product + conversion mindset. On Amazon, we optimize the shopping experience where it matters most: the PDP. We design high-performing image stacks, A+ Content, and Storefronts that improve clarity, trust, and conversion, aligned with Amazon’s constraints and retail logic (mobile-first, fast scanning, keyword intent, and compliance). On Shopify, we design and iterate on end-to-end site UX (navigation, collections, product pages, cart/checkout flows) to reduce friction and increase conversion rate and AOV, while keeping brand identity sharp. Our team works daily in Figma and we’re deeply involved in its ecosystem: fast prototyping, clean component systems, collaborative workflows, and handoff-ready files that accelerate production.