Digital Strategy
We craft pragmatic Industry 4.0 digital strategies that align PLC, IoT and data collection with production goals, prioritizing fast ROI, minimal disruption and clear implementation roadmaps.
<p><strong>Who we are</strong></p> <p>Serna Automation Software (SAS) is an industrial software and automation company founded in Cantabria in 2012, based in Torrelavega, Spain. For more than a decade, SAS has specialised in bringing Industry 4.0 principles into manufacturing and production environments by combining software engineering, automation and emerging technologies to improve processes, increase productivity and reduce costs.</p> <p><strong>Core services and expertise</strong></p> <p>Turnkey engineering: SAS develops software for the integral control of plants, from the initial machine concept to online control and monitoring. Their approach covers control logic, HMI integration and reliable deployment to production systems.<br> Online assistance and support: The team provides remote and on-site troubleshooting for production lines — analysing the situation, resolving incidents and proposing clear action plans to avoid recurrence.<br> Technology stack: SAS works with IoT, industrial robotics, PLC programming and machine learning to create practical, production-ready solutions that connect machines, gather actionable data and automate repeatable tasks.</p> <p><strong>Approach and methodology</strong></p> <p>SAS focuses on pragmatic implementation: understanding the business need first, designing robust control software, and validating solutions under real operating conditions. Projects are managed with clear timelines and an emphasis on quality, safety and maintainability so clients can adopt 4.0 technologies with minimal disruption.</p> <p><strong>Value proposition and differentiators</strong></p> <p>With experience across sectors such as laundries, elevators, industrial cranes, aeronautics, automotive, foundries and rebar handling, SAS pairs deep industrial know-how with software engineering discipline. Their client-centred stance — being close to customers, advising throughout the project lifecycle and meeting deadlines — ensures measurable improvements in process efficiency and cost control.</p> <p><strong>Get in touch</strong></p> <p>SAS already works with organisations like Tecnalia, Digimet, Tempur and Strandfoam. To explore how correct use of 4.0 technologies can save costs and boost performance, contact: info@serna-automation.com.</p>
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We craft pragmatic Industry 4.0 digital strategies that align PLC, IoT and data collection with production goals, prioritizing fast ROI, minimal disruption and clear implementation roadmaps.
We prototype and deploy robotic process automation and industrial robotics solutions, integrating PLCs and IoT to automate repeatable tasks and improve production uptime.
We deliver turnkey control software, PLC programming and HMI integration, validated in real operating conditions to ensure maintainability, safety and predictable production performance.
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