Public Relations (PR)

We design and produce live events at every scale — from 50-person VIP brand experiences to 200,000-person entertainment festivals. Our scope covers concept development, creative direction, stage and set design, technical production, talent management, run-of-show, and full on-site execution. Every element is designed with one purpose: creating the moment your audience remembers. What we've produced: Corporate conferences and award ceremonies (Hưng Thịnh Corp, 3,200 attendees, 40m main stage), international business events (Builder.AI Global Agora — Tony Fadell, Microsoft Asia President), brand activations and product launches, entertainment festivals (Honda Youth Fest, 200,000 audiences across 4 cities), government investment conferences, and luxury real estate launches. We handle everything from concept to curtain call. Project budgets from: $15,000 USD.

We create event visual identities that hold together from the first invitation to the last backdrop. For VEG events, design is never decoration. Every visual element — stage graphics, signage, digital screens, print collateral, photo backdrops — is built to reinforce the event's core emotion and narrative. A 40-meter main stage backdrop for 3,200 people requires a different visual logic than a VIP dinner for 50. We design for the scale, the audience, and the memory we're trying to create. Services include: Event branding and visual identity, stage and set graphics, digital content for LED screens, print production, environmental design, and branded collateral.

We integrate technology into events when it serves the experience — not to impress, but to create moments that couldn't exist without it. At Builder.AI Global Agora 2023, we connected 500 Vietnamese technology leaders live with international keynote speakers including Tony Fadell (former Apple iPod General Manager) and Ahmed Mazhari (President of Microsoft Asia) — bridging continents in real time within a designed environment. At our Event Tech Innovation conference, we introduced the latest AR, VR, and AI applications to Vietnam's event industry. We've also produced virtual events for the GameFi industry (FOTA Game launch) and applied AI product interaction in brand launch experiences (IMOU "See Beyond"). Services include: Hybrid and virtual event production, live streaming, AR/VR experience design, AI-integrated activations, interactive technology installations, and LED mapping.

We develop event advertising and promotional campaigns that fill rooms and build anticipation — from teaser strategy to post-event amplification. An event without an audience is a production rehearsal. We work with clients to develop the communication plan that drives attendance, creates pre-event buzz, and extends the event's impact after it ends. For Honda Youth Fest, the promotional campaign needed to mobilize audiences across 4 cities. For Builder.AI, the challenge was positioning a tech conference as the defining event for Vietnam's innovation community. Services include: Event promotion strategy, digital advertising, social media campaigns, content creation for advertising, influencer coordination, and post-event content distribution.