Advertising
We produce cross-border advertising campaigns as a bi-cultural translator, combining European creative standards and Chinese consumer codes, prototyping rapidly for authentic, high-quality production.
<p><strong>Who we are</strong><br>PLUS 86 is a Paris-based advertising and communication agency founded in 2020. It assists French and European brands to dialogue with the Chinese market and its consumers by acting as a bi-cultural translator of marketing expressions.</p><p><strong>Core services</strong><br>Creation and production of advertising content and cultural adaptation of messages for Chinese audiences.</p><p><strong>Approach</strong><br>PLUS 86 combines European creative standards with practical knowledge of Chinese consumer codes to craft content that resonates authentically.</p><p><strong>Why choose us</strong><br>Focused on clarity, cultural fidelity and production quality, PLUS 86 helps brands avoid missteps and build meaningful engagement in China. Contact them to explore cross-cultural campaigns.</p>
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Digital Marketing
Branding & Advertising
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We produce cross-border advertising campaigns as a bi-cultural translator, combining European creative standards and Chinese consumer codes, prototyping rapidly for authentic, high-quality production.
We translate brand strategy into China-ready marketing plans through iterative workshops, cultural testing and tone adaptation, helping European brands engage Chinese consumers authentically.
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