Ivgrowth

À propos

<p><strong>Who is Ivgrowth</strong></p> <p>Ivgrowth is a business growth consultancy founded in 2023 in Madrid that collaborates with commercial directors to develop, activate, and optimize growth plans based on outbound channels. Its focus is on generating new business through systematic and reproducible actions, supported by current technologies such as AI, automation, and CRMs.</p> <p><strong>Main services</strong></p> <p>Ivgrowth offers three pillars of service: definition of the go-to-market strategy (segmentation, channels, and messages), launch and management of outbound campaigns (demand generation with AI support towards target companies and interlocutors), and enablement of the sales team and process (systematization of operations to convert meetings into closures). Additionally, they advise on optimizing channels such as email, LinkedIn, and telephone, and integrate tools like note-takers and CRMs to improve operational efficiency.</p> <p><strong>Methodology and approach</strong></p> <p>The consultancy applies a practical and measurable approach: first, it defines who to target and with what proposal; then, it launches segmented campaigns that prioritize interlocutors with specific business needs; finally, it structures internal processes so that the sales team can leverage the generated demand. The implementation of AI and automation allows for scaling and personalizing outreach without losing quality in contact.</p> <p><strong>Differentiators</strong></p> <p>Ivgrowth distinguishes itself through its orientation towards applicable results: they work on the value proposition for cold outreach, reduce dependence on recommendations or contact lists, and shorten sales cycles that often dilute interest. Their experience spans sectors such as IT, SaaS, data, advertising, and digital consultancies, and they operate in Spain and LATAM (Mexico and Colombia).</p> <p><strong>Value for the client</strong></p> <p>Ivgrowth's offering converts lead generation efforts into qualified meetings with management and C-level profiles, optimizing commercial time and costs. Their goal is to build commercial functions capable of closing business cold, supported by processes, technology, and a clear strategy.</p> <p><strong>Contact</strong></p> <p>For companies looking to systematize outbound business generation and accelerate their growth, Ivgrowth proposes a tailored plan that integrates strategy, campaigns, and commercial enablement.</p>