New Perspective Design

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<p>New Perspective Design is a custom web design and development agency with offices in East London and Pretoria/Johannesburg, serving businesses across South Africa since 2016.</p><p></p><p>Led by Juan Preuyt, a developer, UX/UI and SEO specialist, we build high-converting performance-based websites where design, UX, UI, on-page SEO and off-page SEO are treated as one integrated system. Every one of these disciplines shapes how a website ranks and how it converts, so working them in isolation produces weaker results.</p><p></p><p>We specialise in custom WordPress design and development, ecommerce, branding, technical SEO, Google Ads management and AI automation. Our process focuses on clean code, clear information architecture, search visibility and scalable structure built around real user behaviour.</p><p></p><p>A website is not a brochure. It is digital infrastructure. If the structure, technical SEO and UX are not built properly from the start, every rand spent on marketing afterwards becomes less efficient.</p><p></p><p>We have worked with clients across Johannesburg, Pretoria, Cape Town, Durban and East London. New Perspective Design is a certified Google Ads Partner, a TechBehemoths Top Web Design Company in South Africa for 2024 and 2025, and holds a 4.9-star Google rating across 100-plus client reviews.</p>