Monark Core

A customizable CRM, adapted to your business Companies looking for a CRM usually face three bad options: a generic SaaS (Salesforce, HubSpot) that never quite fits how they actually work, a custom build that takes 6 to 12 months, or a patchwork of Excel and WhatsApp that breaks down as the team grows. Monark CRM offers another path: start from an already-built foundation, then adapt it to each client's business. What it covers Lead and sales pipeline management, customer records with full history, calendar, task management, product catalog, stock tracking, a dashboard with key indicators, and team and access management. Adapted to each industry Vocabulary and workflow shift depending on the sector: construction, real estate, solar energy, education, home services, automotive, or B2B consulting. Connected to your existing tools Messaging, payment, e-signature, automation — the CRM connects to what's already in place, without rebuilding everything. Fast deployment 4 to 8 weeks, including data migration, training, and ongoing support. An optional AI layer can be enabled module by module. Monark CRM is developed by Monark IT, an agency based in Marrakech with a presence in Doha, Qatar.

AI-powered resume analysis and interview preparation Recruitment starts before the screening. Faced with dozens of applications for a single role, recruiters spend a considerable amount of time reading through resumes before they can even compare candidates. Monark Pepit was built to address this exact problem: cutting down manual reading time without taking the final decision away from the recruiter. How Pepit works Each application goes through a five-step process: resume submission, automatic data extraction, AI scoring, report generation, and email notification. Every step turns a raw resume into something the recruiter can act on immediately. An explained score, not a black box Unlike many AI tools that just display a number, Pepit documents its reasoning: job fit, identified strengths, points worth reviewing. Recruiters can see exactly why a candidate scored the way they did, and can challenge or confirm the evaluation rather than accept it blindly. Interview preparation included Beyond screening, Pepit automatically generates interview questions tailored to each candidate and the job description, helping recruiters run more structured, consistent interviews. The AI assists, it doesn't decide This is an explicit design principle: the AI supports the recruiter's judgment, it never replaces the final hiring decision — a deliberate, responsible approach to AI in a space where decisions have real human impact. Complements your existing tools Pepit isn't meant to replace the HR tools already in place — it adds an extra layer of analysis, designed to fit into existing recruitment processes rather than disrupt them. Pepit is developed by Monark IT, an agency based in Marrakech with a presence in Doha, Qatar, with 15 years of experience in web, mobile, and applied AI development.