Prodata Datenbanken und Informationssysteme GmbH

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PRODATA Loyalty is a full-service loyalty and incentive partner based in Karlsruhe, Germany. We help companies design, build and operate high-performing B2B and B2C loyalty programs that increase partner activation, retention and measurable sales impact. Unlike providers that deliver only strategy or only software, we combine consulting + technology + operations in one accountable team. This means your program is not just launched, but reliably run, supported and optimized over time. What we deliver end-to-end: Loyalty strategy, business case and KPI model Program design (points, tiers, benefits, governance, fraud prevention) UX concept and content/campaign planning Platform build and customization (web app, portals, wallet-ready experiences) Integration into your IT landscape (e.g., CRM/ERP environments) Rewards & benefit world including reward shop, fulfillment and logistics Communication orchestration and performance optimization Member/admin support and structured project management Strong fit for B2B complexity: partner and channel programs (dealers, distributors, installers, contractors), sales incentive programs, multi-role setups and proof-of-performance logic—where clarity of rules, budget control and operational reliability decide success. Technology expertise includes enterprise-grade implementations with Azure, C/.NET and (where suitable) Shopware as a scalable UI/content layer for loyalty portals and reward shops. If you’re looking for a partner who can turn loyalty from “campaigns” into a scalable growth system—from first workshop to stable operation—PRODATA Loyalty delivers.