Community Management

Public Relations Creating relations with the media, bloggers, and industry influencers to amplify your message. From traditional press office to exciting events, engaging publics is our way of opening the path for your brand go above the crowds. Publics are unique to each strategy, therefore we offer services to create relations with the media, bloggers, and industry influencers knowing who can amplify your message in a win-win-win situation (client – agency – communicator ), delivering value and elevating brand above the crowd. Engaging with publics require specific tools and techniques: from a press office service, product review programme, influencers engagement, content placement to exciting social events, company presentations, or just a conversation based in the confidence generated over the years. We are proud to have have created many relations for leader and challenging brands who have appointed us as part of their team. Relaciones Públicas Cada estrategia conlleva públicos exclusivos, por ello creamos relaciones con los medios de comunicación, bloggers, y personas influyentes de la industria. Sabemos quién puede amplificar su mensaje en una situación de “win-win-win” (cliente - agencia - comunicador), ofreciendo valor y elevando la notoriedad de marca.

Generating dialogue and engaging with publics. Social networks, microblogging, image viralizing, video, themed groups, etc, publics are also digital today and select their prefered channel for communication. Being there is part of our success. Whether a b2b, b2c, or b2e brand, your communication strategy may include a selection of traditional media combined with web based channels. Digital channels allow us to create a two way conversation, generating a true dialogue with our target audiences. A different set of services are needed to obtain the desired results. At LF Channel we provide what you need, either directly or through trusted partners. Estrategia Redes Sociales Generamos diálogos y compromiso con la audiencia. Cada red social tiene su audiencia. Crear el contenido más adecuado, utilizando el tono correcto y estar presente para generar la interacción es clave para la estrategia en redes sociales. Buscamos la estrategia que mejor encaje con tu mensaje y la implementamos con los mejores profesionales.

Providing the frame for media and clients to experiment and emotionally engage with your product or services goes beyond transmitting information. Events will allow you to get, first hand feedback and generate a personal relationship with stakeholders, media and clients. We take care of all details, from format to content and follow up. Organización de Eventos Generar el entorno para que los medios como los clientes y usuarios experimenten y se involucren con tus productos o servicios va más allá del envío de información. Los eventos te permitirán tener feedback de primera mano y establecer una relación personal. Nos ocupamos de todos los detalles, desde el formato hasta el contenido y el seguimiento posterior.

Creating consistent content appealing target audiences generating value. Using SEO and promoting content through social media. Inbound Marketing techniques to attract clients and consumers. We put the right content in the right context. It is key!! Our role as PR and marketing professionals is to develop a content strategy with an in depth knowledge of the audience, how they interact, where they can be reached - what turns them on! We then add SEO and Social Media to deliver content and create conversations and you will have the first stage of an inbound marketing strategy to attract unknown people and convert them in visits to your site or interested potential clients in your service, or eager to know more potential customers of your products. Content Marketing Creamos contenido consistente y atractivo para nuestras audiencias objetivo, generando valor. Definir el contenido adecuado para el contexto adecuado, ¡es la clave! Nuestro papel como agencia de relaciones públicas y de profesionales del marketing es el desarrollo de estrategias de contenido con un profundo conocimiento de las audiencias; de cómo interactúan, donde se encuentran y qué es aquello que más les atrae y les genera vinculación.