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Branding is a set of activities aimed at building and positioning a brand in the minds of customers. It includes creating a brand name, logo, slogan, message, image, and brand experience. The goal of Branding is to create differentiation from competitors, attract potential customers, and build brand loyalty.

Advertising is the practice and techniques employed to bring attention to a product, service, brand, or cause. It aims to influence the behavior of a target audience towards a product or service, ultimately persuading them to purchase or take a desired action.

Social media refers to interactive digital technologies that facilitate the creation, sharing, and consumption of information, ideas, interests, and other forms of expression. It's essentially online communities where people connect and interact.

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